The remix and original videos were viewed more than 20,000 times on YouTube, reposted on political blogs and social networking sites, even projected in the New Hampshire campaign office window. We wrote the scripts for both spots. Hybrid had given approval pending payment for the use of their music in a TV ad, but the campaign came to a sudden end within days of completing the TV version of the spot.
Koo-sin-ich t-shirts and buttons using the same designs were made available in conjunction with the videos to give supporters a visual aid as well as a fun way to engage with voters, assisting recall of the name by saying it aloud.
We were involved in the 2004 Kucinich campaign as well. With a design team already in place, contributions were made on a local level. A flyer to capitalize on Kucinich’s receipt of the top line on the NYS ballot was handed out on a march through Park Slope, Brooklyn where Thomas Gallagher ran as a Kucinich Delegate. Source Video - Cielito Pascual. Editing/Sound Synch - Thomas Gallagher. Posters featured in the video designed by George Lois.
